May 29: The latest social media news

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💙 Facebook

• Facebook added a new audience setting for Facebook Notes, “Public”. (source)

• Facebook now allows users to share a clip as a status update on WhatsApp. (source)

💖 Instagram

• Instagram is testing a new “Suggested fixes” feature for Instagram Reels. (source)

• Instagram added native support for 3:4 images. (source)

📱Instagram Edits

• Instagram added a new feature for Instagram Edits users, “Apply the same volume to all video clips”. (source)

💚 WhatsApp

• WhatsApp is working on a feature that will allow you to manage message notifications for chat lists. (source)

• WhatsApp is working on a filter for AI-powered chatbots, “AI Handoff”. (source)

• WhatsApp is working on a username availability verification feature for phone number privacy (desktop, web). (source)

• WhatsApp is working on a “Media Hub” feature to manage images, videos, links, and documents (desktop, web). (source)

• WhatsApp expanded the live audio call feature to all chat groups. (source)

🧵Threads

• Threads is testing on iOS a new, desktop-like UI. (source)

• Threads is now showing the number of recent posts created with a specific topic tag. (source)

💃🏻 TikTok

• TikTok added on iOS a new “Layout” feature. (source)

• TikTok added on Android a new “Categories” feature for templates. (source)

• TikTok added a new sticker for TikTok Stories, “Link”. (source)

💠xAI

• xAI added on Grok AI’s Android app a new voice for Grok AI – Voice Mode, “Rex” (male voice). (source)

💼LinkedIn

• LinkedIn added two new sections to its post analytics, “Profile activity” (all users) and “Link engagement” (LinkedIn Premium Users). (source)

• LinkedIn’s video tab is now called “Today’s Top Trends”. (source)

🔎 Google

• Google is testing a "Recently viewed" label for search results. (source)

• Google added a new type of data point to the Google Business Profiles performance reports, “Chat Clicks”. (source)

• Google now allows Google AdSense publishers to pick the positions of their anchor ads. (source)

• Google is now showing ads in Google AI Overviews (US Only, desktop). (source)

• Google added four new features for advertisers (source):
  — An upgraded “Generated for you" feature in Product Studio (US Only).
  — Google Merchant Center now has a new image-to-video transformation feature.
  — Google Merchant Center will soon add video managament tools.
  — A new ad format for Google Search, “Video Ads”.

🦋Bluesky

• Bluesky now allows all notable users (artists, journalists, influencers etc.) to apply for a blue checkmark. (source)

👾Discord

• Discord launched its own virtual currency, Orbs. (source)

💬Reddit

• Reddit added a new ad format for advertisers, “Dynamic Product Ads”. (source)

🎼Spotify

• Spotify added on mobile three new features for podcasts (source)
  — A new feed, “Following”.
  — A new “In this episode” section for creators.
  — Podcast recommendations in the “Home” feed.

📊 Quick Insights

• LinkedIn | Ad Engagement Insights. (source)

• Reddit | NBA Finals and NBA Draft Insights. (source)

• Snapchat | Fashion Forward:Trends in Apparel Purchases. (source)

🗓️ Upcoming social media holidays

• 30 May – National Creativity Day.

• 31 May – World No Tobacco Day.

• 1 June – International Children’s Day

• 2 June – National Leave the Office Early Day.

• 4 June – National Cheese Day.

• 5 June – World Environment Day.

💡 7 content ideas

1. Invite your followers to participate in a DIY challenge related to your industry.

2. Post a message about resilience.

3. Ask your followers to rate a new product or service through a "Rate this" post.

4. Share a real-world case study that showcases the benefits of your product or service.

5. Start a “Word of the Day” challenge.

6. Showcase your company's commitment to employee development and training.

7. Create a list of successful individuals in your industry.

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Read our previous social media editions: May 15 and May 22.

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Showing special appreciation to all the sources listed in this newsletter. They all have great newsletters and social media feeds worth subscribing to.

https://www.engadget.com/

https://www.techcrunch.com/

https://www.theverge.com/

https://www.seroundtable.com/

https://www.socialmediatoday.com/

https://www.linkedin.com/in/anniemaihodge/

https://www.linkedin.com/in/bramvanderhallen

https://www.linkedin.com/in/kritig/

https://www.linkedin.com/posts/lakshmansom

https://www.threads.net/@alex193a/

https://www.threads.net/@chris/

https://www.threads.net/@ihammod_oh/

https://www.threads.net/@jonahmanzano/

https://www.threads.net/@jaskaransainiz/

https://www.threads.net/@liahaberman/

https://www.threads.net/@lindseygamble_/

https://www.threads.net/@mattnavarra/

https://www.threads.net/@testingcatalog/

https://www.threads.net/@theahmedghanem/

https://www.threads.net/@wabetainfo/

https://www.threads.net/@wearesocial/

https://www.threads.net/@zachbussey/

https://www.youtube.com/@creatorinsider